Affiliate marketing currently lacks industry standards for training and certification. There are some training courses and seminars that result in certifications; however, the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. Affiliate marketing is not commonly taught in universities, and only a few college instructors work with Internet marketers to introduce the subject to students majoring in marketing.
Most marketers track and analyze a variety of metrics when it comes to their digital marketing efforts, especially for e-commerce. Some of the metrics are largely useless, others are very interrelated, and maybe only a few are the critical KPIs. Here, we’ll examine the most important metric of them all when assessing your e-commerce website. Specific to digital marketing and e-commerce, I’ll argue that the most important (and often most misunderstood) metric is Revenue Per Visitor, or RPV.
If you’ve ever dreamed of having a pet sitting business, then this one’s for you! Today we’re talking about Rover, a site that makes it possible to earn money as a pet sitter by connecting you to potential clients who need pet-sitting services. Rover has been featured in The Wall Street Journal, The New York Times, and The Los Angeles Times… Read More
The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated.
Get samples. When you first start out as a freelance writer, it can be hard to get work without any published samples. However, it is possible to get quality samples if you are willing to do some writing for free. First, you can publish content on your own blog or website. Also, you can write guest posts for someone else’s blog. Finally, you can write blog posts for free in exchange for a byline.
Another way to utilize your talent and business skills is to run corporate workshops online. Businesses are always looking for unique ways to help educate their workforce, and if you can package your talents into a day or half-day long session, you can sell that to companies all over the world to make money online. Start by building a portfolio and then reaching out on LinkedIn to influencers at relevant companies to see if they would be interested in you teaching their team.
I may as well start with something I know well. When I started out as a freelance writer 20 years ago, things were very different. I wrote mostly for magazines, and I had to rely on snail mail to send out drafts and queries. I’d wait weeks for a response from my editors. Not many people had the patience for it, and few stuck around long enough to ever start earning a real income from it.
Tools. You don’t need much to work as a home-based freelance writer, but there are some tools that you must have. The most important will be your computer. Get the fastest Internet access that you can afford. It doesn’t matter what kind of computer you get. Just make sure you’re comfortable enough to spend a lot of time with it. Most clients will request that you submit your work as a Microsoft Word document, so make sure that whatever programs you use are compatible. In addition, because you’ll be spending so much time at the computer, make sure that you have a good work area with proper lighting. Some clients will want to be able to reach you by phone or Skype, so have both set up and accessible. You’ll need an invoicing program, such as Freshbooks, and a good bookkeeping system to keep track of sales, orders, and accounts receivables.
If you are a confident web developer then designing your own themes is an obvious path to follow if you are looking to make money online. ThemeForest sells a wide assortment of developers themes, including themes for WordPress, Shopify, Weebly, and Tumblr, to name a few. Once you have created your theme, get it accepted onto the ThemeForest marketplace and make money each time it sells.